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Media and Communications

Tag: snapchat

I Bought The First 5 Things Snapchat Recommended To Me

I Bought The First 5 Things Snapchat Recommended To Me

Oh, I’m a giant piece of watermelon. Bahh! (Intro music) This is Safiya’s new intro song Hello friends, and welcome to another video. Today I will be buying the first five things That I see in Snapchat ads So I’ve done this before with Facebook, Instagram, and YouTube ads. Basically just to see how targeted […]

How Digital Media is Revolutionizing the Advertising Industry

How Digital Media is Revolutionizing the Advertising Industry

What’s the future look like for the advertising industry? Let’s talk about the details. Today, we’re going to talk about the global advertising industry, which encompasses just a wide variety of things that people don’t always consider when they’re thinking of advertising in a casual manner. You may just think about ads on TV or […]

Social Media’s Dark Side: How Facebook and Snapchat Try to Steal Our Self-Worth | Tristan Harris

Social Media’s Dark Side: How Facebook and Snapchat Try to Steal Our Self-Worth | Tristan Harris

Well, there’s a really common misconception that technology is neutral and it’s up to us to just choose how to use it. And so we’re sitting there and we’re scrolling and we find ourselves in this kind of wormhole and then we say, “Oh man, like, I should really have more self-control.” And that’s partially […]

Online vs. Offline Self: Who is the Real You? | New Age Creators

Online vs. Offline Self: Who is the Real You? | New Age Creators

-Our generation is stuck in this unique position of trying to create ourselves. As if growing up and making sense of the world wasn’t enough, we have this second space where we are forging our identities, one where no generation before us has set the rules. I am as much a citizen of Snapchat as […]

The celebrity sell: Keeping up with the Kardashians’ ads (CBC Marketplace)

The celebrity sell: Keeping up with the Kardashians’ ads (CBC Marketplace)

>>Asha: This is Marketplace. The murky new world of celebrity endorsements.>>Which way did he go?>>Asha: To the left. Looking for Kim K and her famous reality TV family. Millions of followers, dozens of daily posts.>>It’s the wild West out there right now with social media and advertising.>>Asha: But are they letting you into their lives? […]

Snap Betting Big on AR Advertising

Snap Betting Big on AR Advertising

Snap tries to be at the cutting edge of what’s next From Spectacles to facial recognition filters and now they are betting big on augmented reality advertisements The company even opened up an online studio to make it easier for brands to build ads that can be overlaid on people’s pictures and videos On Snapchat […]

MakeMeSell Event – Cross-Channel Digital Advertising (English)

MakeMeSell Event – Cross-Channel Digital Advertising (English)

MakeMeReach makes our life easier because it enables us to have all the information from the different channels of the client in just one platform. This conference was great. I really liked how each actor has a different point of view but, at the same time, all of them are aligned in the same direction. […]

NSA 135 Self Serve Ad Platforms

NSA 135 Self Serve Ad Platforms

(accordion music) – [Rachyl] Welcome back to the Nail Social Academy. I’m Rachyl Jackson, Social Ads Manager at Nail Communications. – [Jess] And I’m Jess Bachman, Digital Strategy Director. Today we’re gonna dive into the many, many, many self serve ad platforms available to your brand. When you first think social your mind might automatically […]