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Media and Communications

Tag: behavior analyst

Advertising Tricks You Won’t Notice Until Now

Advertising Tricks You Won’t Notice Until Now

My name is May Beaubrun and I’m a Board Certified Behavior Analyst with Brett DiNovi and Associates I’d like to talk about stimulus generalization and marketing Stimulus generalization is the tendency for the conditioned stimulus to evoke similar responses act the response has been invoked for example if you’re afraid of one type of sake […]