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Media and Communications

Stop Targeting Kids – Online Marketing – Competition Time

Stop Targeting Kids – Online Marketing – Competition Time


Hi, I’m Kerry Connolly Cooper. Brand Manager at Chewbos. And I’m head of competitions and data collection. Like all snack brands, we know that kids love competitions. They are so naive. They actually think they have a good chance at winning. So in exchange for all their details and access to their friends social feeds… …we can then target them with branding and promotions. They don’t stand a chance. Tell junk brands to stop targeting kids. Join the movement at irishheart.ie

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