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Media and Communications

Maker’s Mark’s Success Story | YouTube Advertisers

Maker’s Mark’s Success Story | YouTube Advertisers


[MUSIC PLAYING] JANNA REDDIG: Our brands are
consumed in the analog world. They’re never on just
a flat screen, how people experience the brand. So it really lends itself
to the actual experience. MILES HARVEY: 180 is so perfect
for what Maker’s Mark is about, because we’re talking
about how a character is hidden in the world, and
we want to bring it out into plain sight. And that’s what 180 really does. [MUSIC PLAYING] SPEAKER: 1, 2, 3. (SINGING) Should
old acquaintance be forgot, and never
brought to mind, should old acquaintance be
forgot in auld lang syne. Should old acquaintance be
forgot in auld lang syne. For auld lang syne my
dear, for auld lang syne, we’ll take a cup of kindness
yet for auld lang syne.

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