Yuma 4×4

Media and Communications

How To Create An Effective In-Stream Video Ad

How To Create An Effective In-Stream Video Ad


Hi this video is about How To Create An Effective
In-Stream Video Ad In-stream video ads enable you to insert your
ad at the beginning of someone else’s video content so the first few seconds really count.
If a person clicks on the ad within the first 30 seconds you don’t pay a cent.
Herman Drost DrostDesigns.com Here are 5 suggestions to create an effective
in-stream video ad: 1. Grab viewers attention in the first 5 seconds
Ask a question or address the viewers biggest problem.
2. Make sure your video is engaging Outline the benefits of your product or service
related to the question you asked at the beginning of your video.
3. Provide a call to action before the video ends
Give viewers a reason to take action right away.
Tell them what they’ll receive if they click on the video now.
4. Keep your video short and sweet Play rates drop off significantly after 30-45
seconds so deliver your most important messages early in the video.
Keep your message clear and simple so it will stand out.
5. Make sure your landing page content relates to your video content.
Give your viewer a seamless experience by matching the content in your landing page
content with the content in your video. Avoid enticing your viewer with your video
then redirecting them to a page that is irrelevant. If you follow these 5 suggestions then your
In-Stream Video Ad will get higher conversions and you’ll spend way less money.
If you want to learn more about how to use youtube video ads to drive an avalanche of
traffic to your website or product then download my cheat sheet
Click the card icon or click the link in the description below this video
Thanks for watching

14 thoughts on “How To Create An Effective In-Stream Video Ad

  1. In-stream video ads enable you to insert your ad at the beginning of someone else's video content so the first few seconds really count. #youtubeads #youtubeadvertising #youtubemarketing  

  2. Been binge watching your videos now and have made a couple of changes to my vids. that I am happy about! I did want to report that on my android, the i card button didn't pop up for this video (as did on pc) and the branding watermark is in the top right (now bottom right on pc). It may be blocking the i icon. I have no idea. Doesn't seem like the cards work on android as they are supposed to. The branding watermark button doesn't work either on android just an obnoxious floating logo lol. Also, the featured banner advert pops up then goes away on maximized viewing on my android but on the minimized size it stays longer. Also, the descriptor text does not show.  Thought you might want to know! I'm not sure if you have tested these things. It doesn't seem like these tools are as effective on android. Bummer! Thank you for all your vids. I now know how to use some of these complicated options here on yt!

  3. Your video's are so helpful thank you so much.
    I have one question can you pleas make a video how to put a logo in the corner of the video 🙂 thanks

Leave comment

Your email address will not be published. Required fields are marked with *.