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Media and Communications

How Ad Personalization is Changing Marketing

How Ad Personalization is Changing Marketing


This year, digital ad spending in the US will reach $60 billion dollars. Unfortunately, 90% of marketers cannot measure ROI. Meaning, we don’t really have an idea of where the money has gone. We’re collectively wasting billions on impersonal, poorly targeted ads that go nowhere. Here at Instapage, we’ve built a powerful solution for deploying personalized landing pages at scale. Our platform makes it possible for your team or agency to offer a personalized advertising experience by creating a landing page for every campaign. Our goal is simple, make advertising better.

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