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Get Started with Google Ads: What are Search Ads?

Get Started with Google Ads: What are Search Ads?


So you’re ready to advertise on Google.
You’ve come to the right place. We know it can seem complicated at first. That’s why we’re here to help. Before we jump in, let’s go over what search ads are.
Imagine you’re a florist. At any given moment, someone somewhere is using Google to search for what your business offers. They start by typing a search query into
the Google search box. Oh dear, this one’s cutting it a bit close. So we have our problem. Someone needs red roses fast. And we have our solution: your business. How do we match the two up and make sure they get the flowers in time? Let’s look at the search results. First, there are what we call organic search results. These match their search but aren’t paid ads. Then, there are search ads. These usually show above the organic results and provide helpful info that matches the search. You’ve probably seen these before. They
have a small tag that says “ad” on them. “What’s the point of search ads?” you ask.
Well they help businesses just like yours stand out within the search results and get noticed by the people who are searching. So if your business can get them out of trouble with some speedy flower delivery, this is where you want to pop up. It looks like you’ve saved the day. But this is just the first step in our journey. We’ve created a series of short step-by-step videos to walk you through the process. You’ll learn how to create a campaign, pick the right keywords, write great text ads, track your goals, and review your performance. Before you start the lessons ahead,
you’ll need to have a Google Ads account. If you don’t have one yet you can go to
ads.google.com to create one now. Once you’ve opened your account, it’s time for the next step. Just keep watching to learn how to create
your first campaign.

67 thoughts on “Get Started with Google Ads: What are Search Ads?

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  3. Here's a problem with search ads, when I search something like "define advertisement", it shows up with search ads about how to make advertisements when what I want is the definition box. Another example is when I search a website name ex. "youtube". When I search that, I expect the first thing to show is www.youtube.com, but sometimes copies of youtube show up and it makes it harder to find what I'm looking for.
    My solutions for fixing:
    1. Make definition boxes and info panels show on top or side
    2. If the search matches a website name (youtube in www.youtube.com) then show the website first, unless the website is clearly not what the user is looking for.

  4. Спасибо вам за ваш канал, очень информативно, спасибо

  5. In my Google ads account 500 rs balance but they say "account balance is exhausted" my campaign is not run please help

  6. Hai can you halp me to subscribe my channel.. i have youtube channel's from 2012 why not subscribe my channel

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  8. WAY TO EXPENSIVE FOR GOOGLE ADS SO IF YOU ARE GOING BALD WE HAVE HAD THE BEST HAIRLOSS PRODUCT PROVEN FOR 11 YEARS VISIT ZX42SOLUTIONS.COM THANK YOU

  9. Fuck you and your shit ads. What a jewish bussiness to sell everything everywhere even online ads STOP THAT Is TOO MUCH! WE ARE SICK OF SO MANY ADS!!!

  10. Good Morning Sir,
    Please sir,
    आप ये बताइये की, (जैसे मेरे Channel का Monetization Enable है, और मैं google Adwords के तहत अपनी video को Promote कराता हु, और फिर मान लीजिए कि Awords हमारी video को promote कर रहा है, और जो video हमारी Ads के रूप show रही है, और उस वीडियो को लोग देखते है ) तो क्या sir उस video में google AdSense के Ads, Show होंगे या नही। #techknowledgeno1
    यदि Google Adsense के Ads, Show होंगे तो क्या उसकी Earning मिलेगी या नही। google Adsense में Add होगी या नही।
    Please sir Reply जरूर दीजियेगा।🙏🙏🙏🙏🙏🙏
    मेरे channel का Monetization Enable #Techknowledgeno1 है|
    इसलिये मै पूछ रहा हु।

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