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Advertising on Pinterest: How To Use Pinterest Promoted Pins

Advertising on Pinterest: How To Use Pinterest Promoted Pins


hello everyone Denise Keniston here and in this video we’re gonna talk about how you can use Pinterest promoted pins hello folks by now you’re pinning driving traffic to your website and watching your Pinterest analytics for the data the professional used to determine a pinning strategy that focuses on your demographics and driving traffic to your website now you can’t really call yourself a Pinterest superstar until you’ve waited into the pool of pinterest ads the advertising form pinterest utilize this is called promoted pins now promoted pins are just like regular pins only you pay to have them seen by more people you can purchase promoted pins for all of your marketing goals contrary to what many people think running pinterest ads is a very straightforward process but you’ll need one thing above all else great pictures or graphics I’ll break it down now for you in this video step 1 awareness promoted pins are best used to raise awareness when your business or product name is prominently displayed on the pin and the photo is one that adds a clear visual showing exactly what you’re offering step two engagement pins that are meant to encourage engagement include anything that gets your target market to interact with you one of the best ways to do this is to hold a contest in which pinners can enter to win prizes by sharing your pin and leaving a comment telling you where they pinned your pin so that you’ll be able to check their boards and see that they shared it with their audience step two traffic when people are ready to leave pinterest and start doing it’s up to businesses like yours to help them bring their ideas to life promoted pins drive traffic back to your website and pinners can take action there in fact advertisers who use the Pinterest ads manager received an average of twenty percent more clicks in the month ask they’re the start of a promoted pins campaign alright see that wasn’t so bad right but hold on just in case you didn’t take all of that in at once we’ve created another free infographic that will take you step-by-step through the process and all you have to do is click the link in the description below fill in your email and i’ll send you this easy step-by-step formula for your Pinterest marketing success now with a bit of time and experience you’ll find that promoted pins don’t require that much effort not much more than any other pin that you create if you remember that visuals are king on pinterest and that every pin should imprint your brand on your target market in some way you’ll be well on your way to create promoted pins that perform alright enough of that for now don’t forget to download that free infographic and you will be well on your way to pinterest marketing success and please don’t forget to subscribe to my youtube channel for more how-to videos instructional videos and then just completely free stuff and also click on the next video for more great stuff on my use channel in terms of the video while you’re at it at some point hop on over to my facebook page for some inspiration and that’s where we also put our behind-the-scenes videos and still photos and one last thing I would love it if you would go to the DeniseKeniston.com website all right after all that folks i will see you in the next video

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