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3 Simple Steps to Marketing Your Mobile App | Get More Exposure and Installs!

3 Simple Steps to Marketing Your Mobile App | Get More Exposure and Installs!

– Marketing a website’s easy. You do some SEO, you do
some content marketing, maybe even some social media marketing, and boom, you’re popular. But what happens if you have a mobile app? How do you market it? Hey, everyone, I’m Neil Patel, and today I’m gonna share with you how to market your mobile app. (bright music) Well, first off, if you
have a mobile app, great. You can start marketing
it, and I’ll show you how. But if you don’t have a mobile app and you’re just thinking about making one and you’re curious on how to market it, well, first start off with BuildFire. BuildFire is a quick and easy way where you can build a app
without being a developer, and it doesn’t cost a arm and a leg. So now that we got that out of the way, hopefully you have a mobile app by now. The first thing you wanna do when it comes to marketing
your app is create press. If you’re too lazy and you don’t wanna
create press on your own, go check out, what’s the site?
(fingers snapping) David, what’s the site? prserve.com David’s slow. All right, so the site is prserve.com. It’s founded by a guy named Chris Barrett. And Chris Barrett does
performance-based press in which you gets you press, you pay. If he doesn’t get you
press, you shouldn’t pay. Funny enough, that’s how all PR should be. I don’t know why these
companies are trying to charge $10,000,
$20,000 monthly retainers when they’re not guaranteeing any press. All right, so you can use a service or a company like PRServe. If you wanna do it on your own, go check out who’s covering
apps within your space. If have a beauty app, then, all right, go check
out all the beauty bloggers. Go give ’em the app for free. And don’t just give it to ’em for free when everyone else is getting it for free, but you wanna give it to ’em before you launch it to the public. By giving ’em early access,
they’re gonna be like, “Oh my God, I love you, Neil. “This app’s amazing.” And then they’re gonna cover
it, they’re gonna feel special. And then when everyone starts covering it, then you’re gonna get some
awesome press and some signups. Number two, what you
wanna do is get coverage in the blogosphere. Now, this doesn’t have
to just be like press where someone’s covering it saying, “Oh, the Neil Patel app just launched.” It could just be someone
talking about marketing, assuming you have a marketing app, and they include you
within that blog spot. So what I do is I go reach
out to all the bloggers who have already written articles that are related to my app. The third thing you wanna
do, and I hate to say this, is spend money on advertising. You can get a ton of
traffic from Facebook ads for your app installs. You can also go to other people out there who already have apps and
buy ad space from them. You probably have some
games on your phone. What do you see when
you’re playing these games? Every once in awhile it’ll
be like, oh, pause, ad break, and there’ll be an ad for another app. That’s when you can get your app in there. It’s dirt cheap. You can do this in quantity, and that’ll also help you
drive a lot of installs. Follow those three things, you’ll get a lot more app
installs, and you’ll be popular, and hopefully your app monetizes so that way you can make money. Once you have people in your app, then you can start
doings like the virality, in which you can do invite flows, give people bonuses
and points for sharing, rating, reviewing your app, which will all help with more
installs in the long run. But if you have no one
coming into your app, those viral loops won’t work. (bright music)

44 thoughts on “3 Simple Steps to Marketing Your Mobile App | Get More Exposure and Installs!

  1. Hey Neil I need some advice:- I wann start a health and fitness blog but problem their is too much competition should I take that niche an go or change niche.
    2) second point how to grow you have worked on higher sites like nutritionsecrets tell me how can I grow.

  2. Can you please make a video about blog themes i would love to see it
    Because you blog is amazing it has good themes and good color
    Also talk about the colors

  3. hey neil im new to website and blogging i have been watching your videos for hours your content on seo is great,i just want to know one thing im new and i post content every 2 days but im intimidated by the amont of content in other websites, is it mandatory to hire writers for more content because it doesnt seems to be possible doing it by my own the quality of images and quantity of articles in other websites plz let me know what do you suggest.

  4. Hey Neil how do you remember all these websites do you use a bookmark manger how to save all this websites that you recommend please make a tutorial or video

  5. I am a big fan of your techniques Neil
    From SEO to digital marketing to this App promotion
    you are authentic 🙂 Keep it up

    Just had one question though ,How to pitch someone for in game advertisement,which we see once the game is paused ( as you said in the last part of your video)

  6. Sir I have some questions regarding app marketing which is may be personal. I always watch your videos to increase my knowledge. But if you don't mine can I chat with you on Skype. Can I have your Skype id please

  7. spend money on advertising…what a genius…I would have never thought of that…"chewy take the professor and plug him into the hyperdrive"

  8. I know I'm late but I'm just discovering you sir 🙂 This info is amazing! Thanks for sharing Neil.

  9. If I convert my website to app I have a question here.
    I have integrated HelloBar on my site. So when users would open this app, would hellobar popup over the screen every once in a while?

  10. Yes bro i have 5 apps right now.
    Im thinking for fb ads to get more and more installs.
    For other 2 step i dont have much experience

  11. Hey Neil been watching your videos for quite some time and gaining a lot of knowledge!! Keep up the awesome work!
    Plus I have a fitness app (calorie and exercise tracking app) which will be finished in a month and I am planning a launch for it so according to you what should be the best approach to contact the influencers in my niche so they can help me as I am starting from scratch with a new insta, Facebook etc pages.
    Would love to hear your insights on launching an app with max downloads in the first week.

  12. my question about building your own app or somebody building it for you, that costs a lot of money I know you mentioned. you can have an app for your website without being a developer, by being a developer you get a chance to have your website as an app and you dont have to worry about building one,.

  13. Hey Neil, thanks for all your videos, blogs, webinars are full of knowledgeable you shared with us, it's amazing really out of the box I have come across thanks for sharing and the updates.

    very nice video
    please upload video for ads on mobile app
    how to show my business ads on any mobile application whenever people install apps, like google adsense
    how can i run my ads on mobile application???
    plz upload
    M K Shaikh.

  15. hi neil patel, i love the video, but i don't understand what is creating press? and what does look like ? I'll be thankful if you answer me and thank you.

  16. Hey Patel , can you answer my query? what if I want to run ads only on YouTube and plays tore exculding search and display. What are the instructions I need to follow while building the campaign.

    I've not seen any option to exclude mentioned platforms. But, curious to know if there is anything like that!

    Awaiting your reply.
    Thanks in advance.

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